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Search: authors:"Amron Amron"

2 papers found.
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The Influence of Brand Image, Brand Trust, Product Quality, and Price on the Consumer’s Buying Decision of MPV Cars

This paper focuses on testing the model of consumer’s buying decision of Multi-Purpose Vehicle (MPV) cars. The research model involved four independent variables of brand image, brand trust, product quality and price; and the dependent variable of buying decision. The study found that the four independent variables were proven to be capable of positively and significantly...

The pattern of coastline change based on the characteristics of sediment and coastal slope in Pangenan coast of Cirebon, West Java

The coastline changes depend on stability of coastal bodies, such as characteristics of sediment and coastal slope. This research aimed to determine the relationship between the rate of coastline changes with the characteristics of sediment and coastal slope. The coastline changes were analysed by Landsat satellite images in 1991, 1999 and 2017 used End Point Rate (EPR) method on...