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Improving the interactive genetic algorithm for customer-centric product design by automatically scoring the unfavorable designs

’ information Zahra Sheikhi Darani holds an MSc degree in Information Technology from the Faculty of Computer Engineering, University of Isfahan, Iran. Her research interests include interactive evolutionary ... Darani Marjan Kaedi One of the effective factors in increasing sales is the consistency of products with the preference of the customers. Designing the products consistent with customer needs requires