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MORAL PHILOSOPHY, ETHICAL JUDGMENT, AND PURCHASE INTENTION: PERCEPTIONS OF SEX APPEALS IN TELEVISION ADVERTISING

judgment regarding ethical issues in business. Journal of Business Ethics, 13: 469–480. Bass K., Barnett T. ve Brown G. (1998). The moral philosophy of sales managers and its influence on ethical decision

MORAL PHILOSOPHY, ETHICAL JUDGMENT, AND PURCHASE INTENTION: PERCEPTIONS OF SEX APPEALS IN TELEVISION ADVERTISING

judgment regarding ethical issues in business. Journal of Business Ethics, 13: 469–480. Bass K., Barnett T. ve Brown G. (1998). The moral philosophy of sales managers and its influence on ethical decision

GHANA’S BANKING SECTOR CLEANUP: ITS REPERCUSSIONS ON CUSTOMER ATTITUDES TOWARDS BANKING

again, loss of trust and to some extent a suspicion of political interferences in banking activities in the country as reasons for their ratings. Conclusion- It is recommended that, a similar exercise ... the sector, it was ascertained that, they do not trust the banks or financial institutions as they feel there are some political interferences in the banking industry. Some of the market women also

HOW TO INCREASE ATTENTION TO ADVERTISEMENTS ACROSS BABY BOOMERS, X AND Y GENERATIONS

generations explained on the ground of existential philosophy. ... terms of their attention level to advertisements. 2.2.5. Reference Group Exposure According to existentialist philosophy, human finds himself under the load of ?the freedom to choose? with the existence

HOW TO INCREASE ATTENTION TO ADVERTISEMENTS ACROSS BABY BOOMERS, X AND Y GENERATIONS

generations explained on the ground of existential philosophy. ... terms of their attention level to advertisements. 2.2.5. Reference Group Exposure According to existentialist philosophy, human finds himself under the load of “the freedom to choose” with the existence

HOW TO INCREASE ATTENTION TO ADVERTISEMENTS ACROSS BABY BOOMERS, X AND Y GENERATIONS

generations explained on the ground of existential philosophy. ... terms of their attention level to advertisements. 2.2.5. Reference Group Exposure According to existentialist philosophy, human finds himself under the load of “the freedom to choose” with the existence

INTERNAL MARKETING APPROACH IN QUALITY IMPROVEMENT OF EDUCATION: A MODEL SUGGESTION FOR THE TURKISH EDUCATIONAL SYSTEM

philosophy that contains marketing and human resources. Internal marketing, which is an approach that views the jobs loads of the administration of an organization as products, is the philosophy of treating ... with an increasing importance in service marketing and which has become influential with the new perspectives provided by researchers has become an indispensible philosophy that contains marketing and

PLANNED OBSOLESCENCE: A KEYWORD ANALYSIS

obsolescence. The third cluster has e-waste, recycling, political economy, life span, marketing and waste disposal keywords. These terms are mostly related to waste. Political economy and marketing keywords ... both in practice and academics and offers a market philosophy of sustainable development to create a model of responsibility towards consumers (Pogrebova et al., 2017, 694) . As marketing faces

The Great Recession and Drinking Outcomes: Protective Effects of Politically Oriented Coping

deal with social stressors. Going beyond the typical focus in the coping literature, we hypothesize that stressors engendered by macrolevel social forces may require coping actions within the political ... focused outside of the political realm. A United States sample of 663 respondents completed a mail survey in 2010, including measures of stressful consequences of the Great Recession, drinking patterns and

The Great Recession and Drinking Outcomes: Protective Effects of Politically Oriented Coping

deal with social stressors. Going beyond the typical focus in the coping literature, we hypothesize that stressors engendered by macrolevel social forces may require coping actions within the political ... focused outside of the political realm. A United States sample of 663 respondents completed a mail survey in 2010, including measures of stressful consequences of the Great Recession, drinking patterns and

The Great Recession and Drinking Outcomes: Protective Effects of Politically Oriented Coping

deal with social stressors. Going beyond the typical focus in the coping literature, we hypothesize that stressors engendered by macrolevel social forces may require coping actions within the political ... focused outside of the political realm. A United States sample of 663 respondents completed a mail survey in 2010, including measures of stressful consequences of the Great Recession, drinking patterns and

The Great Recession and Drinking Outcomes: Protective Effects of Politically Oriented Coping

deal with social stressors. Going beyond the typical focus in the coping literature, we hypothesize that stressors engendered by macrolevel social forces may require coping actions within the political ... focused outside of the political realm. A United States sample of 663 respondents completed a mail survey in 2010, including measures of stressful consequences of the Great Recession, drinking patterns and

THE IMPACT OF FRAMING ON DONATION BEHAVIOR: A RESEARCH AGENDA

: Applications to charity and Ricardian equivalence . The Journal of Political Economy , 97 , pp. 1447 - 1458 . Andreoni , J. , Brown , E. and Rischall , I. ( 2003 ). Charitable Giving by Married Couples Who ... perspective . New York: Oxford University Press. Becker , Gary S. ( 1974 ). “Theory of Social Interaction.” Journal of Political Economy 82 ( 6 ). pp. 1064 - 1093 . Belfield , C. R. and A. P. Beney. ( 2000

CUSTOMER RELATION MANAGEMENT APPROACH: ASSESSMENT OF BUSINESS STRATEGY REGARDING TO SOFTWARE ARCHITECTURE FOR THE SERVICE INDUSTRY

chooses to focus on added customer loyalty that has a direct impact on the bottom line of the organization. CRM philosophy is an enterprise that gives a vision of how an enterprise wishes to deal with its ... framework must be compatible with the current higher-level specifications report. It implies that if the process specifications definition, philosophy of action or dream document occurs for the program, the

THE COVID-19 OUTBREAK`S EFFECTS AND NEW INCLINATIONS IN TERMS OF LOGISTICS AND SUPPLY CHAIN ACTIVITIES: A CONCEPTUAL FRAMEWORK

systems are a logistics philosophy designed to reduce ineffective situations and non-production time in the production process and are used by many production enterprises (Lai et al., 2003: 265) . Lean ... vulnerable has become not only a moral imperative but an urgent public health goal; The philosophy of "one's health is everyone's health" has gained importance (San Lau et al., 2020). In many countries, the

AN EXPLORATORY RESEARCH AMONG FASHION BUSINESS LEADERS AND NEUROMARKETING COMPANY EXECUTIVES ON THE PERCEPTION OF APPLIED NEUROMARKETING

existing relationship of fashion industry and neuromarketing companies. Although scientifically a positivist philosophy would benefit from working with observable social realities where the end product can ... with thick border lines neither in theory nor in practice as well as the scarcity of applications in fashion industry require an interpretivist philosophy in alignment with the exploratory aim of this

UNDERSTANDING WORK-LIFE BALANCE, RESILIENCE AND EMOTIONAL ENDURANCE OF SINGLE WORKING MOTHERS IN THE WORKPLACE: A QUALITATIVE STUDY

work conditions and challenge the political authority to eli minate gender and class assumptions embedded in policies. The term resilience originates from the Latin verb “resilience” (to leap back), and ... Attainment’ sub-index. In the ‘Political Empowerment sub-index, Turkey was 109th. Turkey's labor act provides women employees and mothers with some additional rights (ILO, 2003); however, it should be noted

THE INFLUENCE OF CYNICISM ON MOOD EFFECT IN ADVERTISING

Political Advertising on Voting Intention: An Exploration of the Roles of Involvement and Source Credibility in the Development of Voter Cynicism. Journal of Marketing Communications, 11(2), 95-112 ... . Citeseer. Kaid , L. ( 2007 ). The Effects of Political Advertising on Young Voters. American Behavioral Scientist , 50 ( 9 ), 1137 . Kanter , D. , & Mirvis , P. ( 1989 ). The Cynical Americans: Living and

VERİ TABANLI PAZARLAMA VE MAKİNE ÖĞRENMESİ İLE MÜŞTERİ BÖLÜMLEME VE DAVRANIŞ MODELLERİNİN BELİRLENMESİ

Computational and Applied Mathematics. 20: 53-65. Turing, A. (1950). Computing machinery and intelligence: mind. Quarterly Review of Psychology and Philosophy. 236(59): 433-460. Verhoef, P.C. Spring, P.N

INVESTIGATION OF THE RELATIONSHIP BETWEEN ATTITUDE AND IMPRESSION MANAGEMENT IN UNIVERSITY STUDENTS

-behavior Relations: A Theoretical Analysis and Review of Empirical Research . Psychological bulletin, 84 ( 5 ), 888 . Alga , E. , and Özdemir , M. ( 2018 ). Relationship between Political Skill and ... Erbakan University Faculty of Fine Arts. Harris , K. J. , Kacmar , K. M. , Zivnuska , S. , and Shaw , J. D. ( 2007 ). The Impact of Political Skill on Impression Management Effectiveness . Journal of