‘You’ and ‘We’ in #WomanLifeFreedom: A Corpus-based Discourse Analysis of Collective Identities and Speech Acts in the Twitter’s Discourse of Iranian Protests
Peace and Conflict Studies
Volume 32
Number 1
Article 3
June 2025
‘You’ and ‘We’ in #WomanLifeFreedom: A Corpus-based Discourse
Analysis of Collective Identities and Speech Acts in the Twitter’s
Discourse of Iranian Protests
Kimiya Roohani
Lancaster University,
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Recommended Citation
Roohani, Kimiya (2025) "‘You’ and ‘We’ in #WomanLifeFreedom: A Corpus-based Discourse Analysis of
Collective Identities and Speech Acts in the Twitter’s Discourse of Iranian Protests," Peace and Conflict
Studies: Vol. 32: No. 1, Article 3.
Available at: https://nsuworks.nova.edu/pcs/vol32/iss1/3
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‘You’ and ‘We’ in #WomanLifeFreedom: A Corpus-based Discourse Analysis of
Collective Identities and Speech Acts in the Twitter’s Discourse of Iranian
Protests
Abstract
This paper applies corpus linguistic discourse analysis to approach the social media discourse of a
recent political movement in Iran, known as #WomanLifeFreedom and Mahsa Amini. The movement
included vast protests in different parts of Iran and went viral on an international scale. Protesters relied
heavily on social media, particularly Twitter, to determine strategies and support each other during the
expansive calls. To address the discourse shaped in that platform, a corpus was compiled from the
Twitter posts, named Mahsa Amini Tweets Corpus (MATC). Using this data collection and analysis
method, the endeavour was to obtain a balance between quantitative and qualitative analyses, which did
not receive due attention from the social scientists who have studied the movement ever since it took
place. This paper addresses collective ‘you’ and ‘we’ identities through an elaborate analysis of speech
acts. Overall, 11 speech act categories specified by first- and second-person plurals resurfaced, and their
functions were extracted. Moreover, the identities that Twitter protesters had referred to were recognised
to have inclusive and exclusive tendencies; therefore, the implications of forming conflict identities for
protesters and Iranian society are discussed.
Keywords
Keywords: speech acts, collective identity, discourse of protest, Mahsa Amini
Author Bio(s)
Kimiya Roohani received her Master of Arts in Corpus Linguistics from Lancaster University. She teaches
General Linguistics in the English Language Studies Department at the Bahá'í Institute for Higher
Education (BIHE).
This article is available in Peace and Conflict Studies: https://nsuworks.nova.edu/pcs/vol32/iss1/3
A discourse may be referred to as a situation and metaphorical space for people to
interpret a particular aspect of reality and share their ideas about it (Karlberg, 2012). The moment
people come to an agreement that opposing a sociopolitical identity is the best way, if not the
only means, of changing the social reality of their lives is the dawn of the formation of
a discourse of protest. While various forms of protests have emerged all around the globe,
specific social and political movements were entangled with the place and role of citizens in the
destiny of their nation and their freedom to make fundamental decisions for their societies and
personal lives. It has not yet been a decade since the slogans of the political #REZIST movement
were chanted in Romania (Gheorghiu, 2019), but a more recent movement in Iran budding from
Mahsa Amini’s demise in the aftermath of her arrest for hijab, once again fastened the bond
between want of political freedom and social justice that resulted in citizens’ uprising against the
government.
The movement has been a major spotlight due to its “nationwide” and “spread across
social classes” (France-Presse, 2022, para. 3). Said differently, the movement’s significance lies
in its expansive protests that took place in different areas of the nation. From the perspective of
a person who could observe people in the protests firsthand in Iran, it must be stated that
protesters had great hope in their ‘acts’ of protest; they harboured great confidence in each other’s
support, for they believed there was a large, ever-expanding ‘we’ that was protesting. This
confidence was born in the discourse of protest that participants in Amini's uprising had shaped
together. Social media bore the major weight of the discourse, and Twitter has been pointed out as
its leading agent (Khorramrouz et al., 2023). Twitter was widely used at the time of the protest,
and despite the efforts of government-related campaigns to spread misinformation, Persian
Twitter users refused to be misled by such schemes (Kermani, 2023).
The Mahsa Amini movement can be viewed from different angles, with political and
feministic perspectives having served as the most prominent lenses for analysis thus far. Signs of
resistance against gender discrimination, instances of which can be found in inheritance,
marriage, divorce, and child custody, later led to a call for a change of regime in symbolic
political acts such as artwork, the removal of the Islamic compulsory hijab, cutting hair, and
tossing the turbans of the clergymen (Hosseini Goodrich, 2023). In all these oppositional
endeavours, women are acknowledged as the “forefront” of the movement according to the
photos and videos posted on Instagram (Sabet Sarvestany, 2023, p. 3); this notion evened the road
to look into the movement from a feminist perspective (Kohan, 2022). Cai (2023), for instance,
names #WomanLifeFreedom as a representation of feminist campaigns in the whole Global
South. Women as the main agents of the flow provide a unique opportunity to examine the
movement’s historical situation (Rouhi, 2022) and impact on art as a form of activism (Karimi,
2023).
To the best of my knowledge, endeavours to analyse the movement from a linguistic
strand are yet scarce. One of the efforts bestowed on the subject was the comparison between the
graffiti in #WomanLifeFreedom and the slogans chanted when the Islamic Revolution was taking
place (Fazlolah Firuzkohi, 2023). However, the linguistic efforts of protesters were not restricted
to writings on the wall. Content analysis of Facebook comments revealed that the most frequent
themes in the discourse of #WomanLifeFreedom are “women,” “fear,” “support,” and “argument”
(Adnan, 2023). Persian Twitter has also been used as a dataset to focus on the debates related to
gender equality as well as trigrams representing the grievances of Iranian society (Khorramrouz
et al., 2023).
With that in mind, this paper aims to examine how the participants in the Mahsa Amini
protest who came from diverse backgrounds identified themselves as members of one common
group that partici (...truncated)