Travelers’ attitudes toward carpooling in Lahore: motives and constraints

Journal of Modern Transportation, Jul 2017

Traffic congestion has become a critical issue in developing countries, as it tends to increase social costs in terms of travel cost and time, energy consumption and environmental degradation. With limited resources, reducing travel demand by influencing individuals’ travel behavior can be a better long-term solution. To achieve this objective, alternate travel options need to be provided so that people can commute comfortably and economically. This study aims to identify key motives and constraints in the consideration of carpooling policy with the help of stated preference questionnaire survey that was conducted in Lahore City. The designed questionnaire includes respondents’ socioeconomic demographics, and intentions and stated preferences on carpooling policy. Factor analysis was conducted on travelers’ responses, and a structural model was developed for carpooling. Survey and modeling results reveal that social, environmental and economic benefits, disincentives on car use, preferential parking treatment for carpooling, and comfort and convenience attributes are significant determinants in promoting carpooling. However, people with strong belief in personal privacy, security, freedom in traveling and carpooling service constraints would have less potential to use the carpooling service. In addition, pro-auto and pro-carpooling attitudes, marital status, profession and travel purpose for carpooling are also underlying factors. The findings implicate that to promote carpooling policy it is required to consider appropriate incentives on this service and disincentives on use of private vehicle along with modification of people’s attitudes and intentions.

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Travelers’ attitudes toward carpooling in Lahore: motives and constraints

J. Mod. Transport. DOI 10.1007/s40534-017-0135-9 Travelers’ attitudes toward carpooling in Lahore: motives and constraints Muhammad Ashraf Javid1 • Tahir Mehmood2 • Hafiz Muhammad Asif2 Ahsan Ullah Vaince2 • Mohsin Raza3 • Received: 30 December 2016 / Revised: 19 June 2017 / Accepted: 21 June 2017  The Author(s) 2017. This article is an open access publication Abstract Traffic congestion has become a critical issue in developing countries, as it tends to increase social costs in terms of travel cost and time, energy consumption and environmental degradation. With limited resources, reducing travel demand by influencing individuals’ travel behavior can be a better long-term solution. To achieve this objective, alternate travel options need to be provided so that people can commute comfortably and economically. This study aims to identify key motives and constraints in the consideration of carpooling policy with the help of stated preference questionnaire survey that was conducted in Lahore City. The designed questionnaire includes respondents’ socioeconomic demographics, and intentions and stated preferences on carpooling policy. Factor analysis was conducted on travelers’ responses, and a structural model was developed for carpooling. Survey and modeling results reveal that social, environmental and economic benefits, disincentives on car use, preferential parking treatment for carpooling, and comfort and convenience attributes are significant determinants in promoting carpooling. However, people with strong belief in personal privacy, security, freedom in traveling and carpooling service constraints would have less potential to use the & Muhammad Ashraf Javid 1 College of Engineering and Architecture, University of Nizwa, Nizwa, Oman 2 Department of Transportation Engineering and Management, University of Engineering and Technology, Lahore, Pakistan 3 Roadway, Traffic and Transportation Safety Research Center, United Arab Emirates University, Al Ain, UAE carpooling service. In addition, pro-auto and pro-carpooling attitudes, marital status, profession and travel purpose for carpooling are also underlying factors. The findings implicate that to promote carpooling policy it is required to consider appropriate incentives on this service and disincentives on use of private vehicle along with modification of people’s attitudes and intentions. Keywords Travel behavior  Travel demand management  Carpooling  Stated preference  Questionnaire survey  Lahore 1 Introduction The metropolitan cities are facing the dilemma of traffic congestion due to the rapid increase in urban population and the travel demand. With limited public transportation facilities, people prefer to commute by private vehicles and mobility in the cities has become auto-dependent. The rapid increase in motorized traffic is imposing a serious threat to the communities because of the increase in travel time, travel cost, energy consumption and environmental pollution. In developing regions, capacity of infrastructure usually increases to meet the desired demand, but at the end, it imposes an additional economic burden on the society. An alternative approach to minimize the traffic congestion and its related problems is the consideration and implementation of travel demand management (TDM) policies. The TDM policies are those soft and hard measures that are used to reduce the travel demand of individuals by influencing their travel behavior [1]. Various TDM measures are available for consideration such as public transport improvements, parking treatments, land use control, advance information to travelers, carpooling 123 M. A. Javid et al. and imposition of taxes on car ownership and usage. Specific measures can be considered for implementation based on the nature of problems to address in a particular city. Like other big cities, Lahore City is also facing the problem of acute traffic congestion. Lahore is the second largest city of Pakistan with a population of almost 8.65 million and an area of 1792 km2 [2]. The urban population growth rate is almost 3%, and vehicle ownership is increasing at a rate of 17% per annum [2]. The city is concentrated with employment opportunities, and educational, medical and other allied facilities that generate huge travel demand on the road network. In the absence of an efficient public transport system in the city, the trend for more car ownership and usage is increasing. To tackle traffic congestion and related social and environmental problems in a sustainable manner, we need to consider demand management measures along with supply side measures. In this study, carpooling TDM measures were selected for evaluation in the local socioeconomic context. Carpooling service is helpful in reducing traffic congestion, energy consumption and environmental problems. According to Sheldon and Heywood [3],‘carpooling’ is the concept whereby vehicles are available within a community or locality for individuals to hire on a ‘club’ basis, or a carpool is a system in which several people share rides to work, school or other destinations. This system helps to save money by dividing fuel costs among several individuals, instead of each person bearing the whole cost of fuel [4]. In this study, carpooling refers to a shared transport service that either runs on mutual coordination of the users or is provided by some organizations from certain residential places to certain work/education places. At present, there is a trend of traveling together among people especially students on a same vehicle with mutual understanding having same origins and destinations as it helps them to reduce travel cost. However, well-organized or formal carpooling service does not exist in Lahore City at present, and studies need to be conducted for the design and implementation of an organized carpooling service in Lahore. Various studies demonstrate different factors that contribute toward success and failure of carpooling. It is very important to evaluate the potential of carpooling in the local context of a particular region. However, most of the existing studies are related to the developed countries and very limited literature is available regarding potential of carpooling in developing countries. Therefore, this paper aims to identify the significant factors that can influence the acceptability and effectiveness of carpooling policy in the 123 local context of Lahore City. The findings of this study are based on the results of a stated preference questionnaire survey, factor analysis and structural equation modeling (SEM). The rest of this paper is organized as follows. Section 2 presents the related literature. Section 3 describes the data collection methods. Section 4 presents the discussion on study results. And the last section summarizes the key findings and their implications. 2 Literature review Seyedabrishami et al. [5] believe that with the help of appropriate strategies, it is (...truncated)


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Muhammad Ashraf Javid, Tahir Mehmood, Hafiz Muhammad Asif, Ahsan Ullah Vaince, Mohsin Raza. Travelers’ attitudes toward carpooling in Lahore: motives and constraints, Journal of Modern Transportation, 2017, pp. 1-11, DOI: 10.1007/s40534-017-0135-9