Corporate Compliance Issues in Managing Supply Chains in the Environmental-Friendly 21 st Century
Journal of International Technology and Information Management
Volume 21
Issue 4
Article 5
2012
Corporate Compliance Issues in Managing Supply Chains in the
Environmental-Friendly 21 st Century
Linda C. Gordon
University of La Verne
David S. Kung
University of La Verne
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Gordon, Linda C. and Kung, David S. (2012) "Corporate Compliance Issues in Managing Supply Chains in
the Environmental-Friendly 21 st Century," Journal of International Technology and Information
Management: Vol. 21 : Iss. 4 , Article 5.
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Corporate Compliance Issues in Managing SCs in 21st Century
L. C. Gordon & D. S. Kung
Corporate Compliance Issues in Managing Supply Chains in
the Environmental-Friendly 21st Century
Linda C. Gordon
David S. Kung
University of La Verne
ABSTRACT
Recent economic crisis has alerted citizens around the world about the behavioral patterns of
corporations that were not in lined with the expectations of the local citizens. These events has
re-emerged the global conversations of the responsibilities of corporations that are beyond the
conventional wisdom of financial accomplishments. Traditionally, corporations have been in
tuned with financial goals and awareness of necessity of Corporate Compliance efforts
operationally along their Supply Chains. The recent addition of Social Responsibilities has
certainly complicated corporate strategies in varied magnitude. At times, it introduced unwelcomed uncertainty in terms of expectations. The focus of this research is to investigate the
first-step for corporations, the understanding of Corporate Social Responsibility expectations so
as to allow corporations to refine their strategies so as to be in compliance along their supply
chains with minimal additional resources. An empirical model for data collection from
corporate practitioners will also be introduced.
INTRODUCTION
The perceived importance of corporate environmental, social, and governance programs
has soared in recent years, as executives, investors, and regulators have grown
increasingly aware that such programs can mitigate corporate crises and build
reputations. But no consensus has emerged to define whether and how such programs
create shareholder value, how to measure that value, or how to benchmark financial
performance from company to company. (McKinsey Quarterly, 2009)
Wall Street’s “Red October” 2008 saw the S&P 500 drop by 198 points, predicted over twenty
million in job losses by 2009, and according to a poll on CSR (Corporate Social Responsibility)
found that 44% of CSR professionals believe CSR activity will increase, 22% think it will
weaken, and 26% believe CSR will change (Visser, 2008). According to another poll published
at Forbes there was s a public loss of confidence in corporate leaders that places the blame at
46% for the government, 34% for big business, 10% on individuals, 1% on foreign competition,
and 11% not sure or “other” (Zogby, 2009). The financial impact of the economic crisis was
estimated at $145 billion for the Wall Street bank bailout, $71 billion for Federal Deposit
Insurance Corporation, $29 billion for General Motors and $109 billion for the Troubled Asset
Relief Program (Wessel, 2010). The significance of the issues highlighted the fact that both the
government and corporations failed the public’s expectations of ethical or socially responsible
corporate behavior. The implication was CSR as practiced today was certain to change in the
future in reaction to the volatile and sometimes competing constituent influences of the three
primary stakeholder groups: Government, industry, and citizens.
© International Information Management Association, Inc. 2012
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ISSN: 1543-5962-Printed Copy
ISSN: 1941-6679-On-line Copy
Journal of International Technology and Information Management
Volume 21, Number 4 2012
Conventional wisdom in corporations was Corporate Compliance was mainly engaged in
operating along their supply chains with collaboration from suppliers/customers, and within the
regulatory environments of local governments. With the inherent increase in pressure from the
CSR perspective by local citizens, corporations need to re-structure their strategic principles to
accommodate the additional dimension of CSR, without much, if any, compromise in terms of
financial performance. A major first-step is the understanding of what is the true meaning of
CSR, and its impact on the corporation’s supply chain compliance efforts. More importantly for
most corporations is the potential commonality of the understanding and expectation of CSR
amongst supply chain partners that can allow synergistic efforts that can optimize corporate
utilization of resources. The major research focus of the authors is to develop an actionable
model that allows the collection of corporation executives’ perceptions of CSR, and empirically
explore the opportunity of driving consensus across corporations.
The Wall Street Journal reports:
….(E)conomists see greater risk from an economy that overheats in 2011 than from
growth that’s too slow….It will no longer be enough to simply respond –stakeholders
will become increasingly interested in seeing organizations identify and lead on areas
where they are capable of doing so. Moreover, many sustainability leaders, having seen
the benefits of their own proactivity, will continue to find more areas to be proactive and
take leadership—and will find it less necessary to react to what others around them are
doing. (2011)
Conceding there was no commonly accepted definition of CSR from which to provide the basis
for the design of constructs to effectively measure corporate compliance (Zenisek, 1979;
Frederick, 1986, 1994; Carroll, 1991, 1999; Porter & Kramer, 2003;Hummels, 2004; Waddock,
2004; Hussein, 2006), the International Organization for Standardization (ISO) provided
guidance on social responsibility in the form of ISO 26000-10 standards, issued in 2010.
This action validated Blyth’s conclusion the focus in the arena of CSR should be on a process for
identifying and accomplishing CSR responsibilities (2005). The ISO 26000-10 guidelines
published at www.iso.org/iso/iso26000 by the International Standards Organization (2013),
however, were voluntary, unlike many other ISO standards. Because ISO 26000-10 provided
voluntary guidance, not requirements, they purposefully were not suggested for use as the basis
for a certification standard. The underlying rationale was this particular standard was used not
by a specific industry but by orga (...truncated)