Marketing communication strategy is an important element in business development, particularly in addressing the challenges of marketing local products. This study aims to examine the marketing communication strategies implemented by the Morella Village Government and Village-Owned Enterprises (BUMDES) in improving the marketing of Morella nutmeg juice products produced by local...
This study aims to analyze the phenomenon of divorce among Government Employees with Work Agreements (ASN PPPK) at the Religious Court of Ngawi, focusing on causal factors, judicial perspectives, and legal implications. This research employs an empirical juridical method with a descriptive qualitative approach. Primary data were obtained through interviews with 10 informants...
This study aims to describe the representation of the meaning of life through the characters' journeys in the novel Perahu Kertas by Dewi Lestari. The research employs a qualitative descriptive method with an objective approach. The primary data source is the novel Perahu Kertas. Data collection techniques involve intensive reading, noting relevant excerpts, and classifying data...
Waste management in coastal tourism areas is a complex issue that requires multi-stakeholder involvement. This study aims to analyze the implementation of collaborative governance in waste management in the Padang Beach Tourism Area, focusing on interaction patterns among actors, supporting factors, and existing challenges. A qualitative approach was employed through observation...
This study examines the social criticism of Minangkabau customs in the novel Tenggelamnya Kapal Van der Wijck by Hamka. The novel not only presents a tragic love story between Zainuddin and Hayati but also conveys profound criticism of the social system and traditional customs within Minangkabau society, particularly regarding social stratification, matrilineal lineage, and...
This study aims to examine the representation of women in the novel Cantik Itu Luka by Eka Kurniawan through a feminist perspective. The novel portrays various experiences of women related to gender inequality, including violence, bodily exploitation, and social marginalization. This research employs a qualitative method with a descriptive-analytical approach. The data consist of...
This study aims to describe the intrinsic structure of the short story “Seragam” by Aris Kurniawan Basuki using a structural approach. The analysis focuses on theme, characterization, plot, setting, point of view, and moral message. The method used is descriptive qualitative with content analysis techniques. The data consist of quotations from the short story related to intrinsic...
The short story Kuli Kontrak by Mochtar Lubis reflects social realities during the colonial era, particularly the suffering and exploitation of contract laborers. This study aims to describe the intrinsic structure of the short story, including theme, plot, characters, setting, point of view, and moral message. The research employs a qualitative descriptive method using a...
Salah Asuhan, a novel by Abdoel Moeis, is an important work in Indonesian literature that explores the conflict between Eastern and Western cultures during the Dutch colonial period. The story centers on Hanafi, a native Indonesian who is educated in Western ways and becomes obsessed with adopting European culture. As a result, he rejects his own cultural identity, leading to...
This study aims to analyze the application of two-way communication in digital Public Relations practices in the social media era and identify the problems that contribute to its suboptimal implementation. This study used a descriptive quantitative approach with content analysis. Data were obtained from 10 posts on the Instagram account @Infosumbar within the past two months that...
This study analyzes the intrinsic and extrinsic elements in the novel Laskar Pelangi by Andrea Hirata. The main issue addressed in this study is how the intrinsic and extrinsic elements are interconnected and how they contribute to constructing the overall meaning of the literary work. The objective of this study is to describe and interpret the relationship between these...
The migration of female Indonesian migrant workers (PMI) is a growing phenomenon in rural areas in response to limited employment opportunities and economic pressures on households, including in Sendang Subdistrict, Tulungagung Regency. This study aims to analyze the impact of female PMI departure on the socio-psychological conditions of households, particularly changes in...
Marawis art is an Islamic art form that developed in Islamic boarding schools as a medium for da'wah and cultural education. The Marawis performance at the Al Mubarokah Islamic Boarding School in Tasikmalaya Regency features three dance styles, namely Zapin, Sarah, and Zahefah, which have movement structures and religious symbolic meanings. This study aims to analyze the movement...
This study aims to analyze the existence of the Al-Fatah Transgender Islamic Boarding School in Yogyakarta through the lens of Pierre Bourdieu’s theory of social practice, with a focus on the dynamics of capital conversion and transgender agency. The central issue in this study is how marginalized groups, who often face religious and social exclusion, are able to maintain their...
The integration of local cultural values into film narratives holds significant potential to promote cultural tourism and strengthen creative industries in regional contexts. This study aims to explore and develop strategies for integrating local wisdom into film scriptwriting as a means of promoting culture-based tourism. Using the Art-Based Action Research (ABAR) approach, this...
The cosmetics industry in Surabaya is currently facing intense competition and challenges related to illegal products. However, PT Paragon Technology and Innovation has managed to maintain consumer loyalty by implementing a comprehensive Public Relations strategy through community engagement, digital PR, and the creation of brand experiences. This Public Relations strategy serves...
This study aims to analyze the waste management system in Tanjungpinang City and the innovations made by the Ganet Landfill Technical Implementation Unit (UPTD) in reducing environmental pollution. The main problem faced is the increasing amount of waste along with population growth, which has an impact on the landfill's capacity. This study uses a qualitative descriptive...
This research discusses the role of the Malang City Education and Culture Office in handling bullying cases that are rampant in the school environment. Bullying is an act of violence that has a negative impact on students' psychological, social and academic conditions, and is a real threat to human security. This research uses a descriptive qualitative approach with interview...
This final project report aims to document the activities of the Dharma Andalas University PKM-PI Team in developing an Internet of Things (IoT)-based Used Aluminium Melting Electric Furnace for UMKM's. This documentation is made as a reporting and promotional media through Instagram @pkmpi_alatpeleburaluminium by referring to Media Production Theory which includes three main...
The construction of the Tiga Dihaji Dam, located in Tiga Dihaji District, South Ogan Komering Ulu Regency, is part of a National Strategic Project aimed at supporting irrigation and raw water provision, flood control, and regional economic development. This study aims to analyze the impact of the Tiga Dihaji Dam construction on community life and identify opportunities and...
This study aims to describe the application of the deep learning approach in creative dance learning and its impact on the learning process and character development of seventh-grade students at SMP Negeri 2 Ciamis. The deep learning approach emphasizes meaningful, conscious, and reflective learning through the stages of observing, exploring, practicing, discussing, and...
This study aims to describe the process and outcomes of implementing Ronggeng Amen traditional dance through Project Based Learning in extracurricular dance activities at SMA Negeri 1 Mangunjaya as a strategy for introducing local culture. This research employed a qualitative descriptive approach, with data collected through observation, interviews, and documentation. The...
This study aims to describe the learning process of Zapin Dance based on the community and to identify the character values of students that are internalized through this learning practice. Art activities in pesantren are generally positioned as the development of interests and talents, so the learning experiences and social experiences within them have not been fully understood...
This study aims to analyze social barriers in economic development that affect the growth of Micro, Small, and Medium Enterprises (MSMEs) in Kraksaan District, Probolinggo Regency. MSMEs play a strategic role in supporting regional economic development; however, their growth is often constrained by various non-economic factors, particularly social barriers. This research employs...
This study aims to formulate an operational boundary between dowry killing and honor killing by identifying their underlying driving mechanisms, explaining the consequences of these differences for mens rea and evidentiary indicators, and assessing whether special offence regimes and evidentiary presumptions enhance accountability or instead displace proof with category-based...